Over the past year, I’ve noticed two grocery store chains in my area, Giant of PA and Weis Markets, consistently offering loss leaders each week.
What is a loss leader? It is a rock bottom price that stores promote to lure you into the store. They’re hoping once you’re in the store that you’ll buy more than just those loss leaders.
I’ve found some great deals this past year on many products that are either staples in my home or just plain necessities. I look forward to checking out the stores’ sales flyers on Sunday mornings just to see the deals. It’s like Christmas morning surprises. Some weeks are better than others, but there is usually one or two amazing deals that I can take advantage of.
Every other week there seems to be an awesome deal on laundry detergent. Prior to this new marketing strategy that the stores are engaging in, I considered making my own laundry detergent. It seemed like a viable way to save money on a higher priced grocery item. But the deals on laundry detergent lately have been too good to pass up and I’ve been able to stock up on detergent.
Just this week, Weis promoted Purex (50 oz) detergent at $1.77 with a limit of 2. I was able to pair the deal with a $1.50/2 online printable coupon and the final price was $1.02 each. I think that is the best price I’ve ever seen on laundry detergent.
Some other loss leaders I’ve found lately:
- 16 oz box Barilla pasta: 67 cents, limit 6
- (28 oz) Furmano’s canned tomatoes: 67 cents, limit 6
- Annie’s boxed Macaroni & Cheese: 77 cents, limit 6
- Dole’s bagged salad: 99 cents
- 18 count eggs: $1.77
- Scott 12 mega rolls of toilet tissue: $4.99 paired with a $1 Sunday coupon, final price $3.99.
Some tips to keep in mind regarding loss leaders:
- Check the sales flyers of EVERY grocery store in your area. Some bargains are worth an extra trip.
- Look for printable coupons or Sunday coupons to stack with the rock bottom price.
- Make a list and stick to it, so you don’t buy other things when you go in the store, of course this is contrary to what the store would like you to do.
- If the loss leader is something that you would normally buy, buy the limit, but if you wouldn’t normally buy the product, then you should probably walk away.
Have you found some awesome loss leaders lately? What store? And what was the deal? Tell us all about it in the comments.
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Hi Kristia, Your prices are so cheap in US compared to Australia. I was looking at your egg price, we would pay about $5 for 18 eggs.
Hi Anita – the $1.77 isn’t an every day price here, it was just a super promotional price that I took advantage of. Although the normal price for 18 here is still well below $5 and is probably about $2.79.